We are established between Fes, Rabat and Dubai. No Showroom. No Store. Exclusively Online. Better Prices. Direct Artisans. French Owner. Morocco Made.
We ship door-to-door from Morocco WORLDWIDE (USA, Europe, Middle East, Australia, etc.) from Rabat, Morocco. Our carpets are Top Quality and our Berber women artisans have been equally paid.
WHAT MAKES OUR CARPETS UNIQUE?
Our carpets are handmade from the very finest wool by our own team of women in the Atlas Mountains of Morocco. It takes 280 hours to make a large carpet and 4 different steps: hand spinning of the wool, knotting the rug, yeing and trimming and washing. Wool carpets are more durable than cotton ones and they can be passed from generation to generation. Berber Carpets are off white and not white (bleached wool). They also have lovely black lines. Carpets can be easily washed with water, detergent and white vinegar.
100% Natural Wool
Handmade
Natural Dehumidifier
INTERIOR DESIGNERS LOVE IT
From Paris to New York they can be seen in most interiors magazines. Beni Ourain rugs really can fit in neutral tone and colorful spaces. The carpets tend to be predominantly cream, which keeps a room light and can brighten up a darker space that might not get a ton of sun. The long hair wool pile also adds texture and a soft warm layer to hard surfaces.
Our Clients' Homes
THE STORY
THE PEOPLE OF SAND was originally founded in 2014 by French entrepreneur Audrey Soler. Audrey is born in a multi cultural background in Paris with French AND Spanish roots that made her travel naturally to the Arab world and Spain. Her online store is influenced by a bohemian chic lifestyle that reminds her of her native Paris with Arabic influence.
After working for 15 years in advertising in Europe and in the Middle East she decided to find a better work life balance with time for her passions and headspace.
(on the picture, Naima, Lead Carpet Team & Weaver)
These days Audrey shares her time between Morocco, United Arab Emirates and Europe. She travels to Morocco frequently and she meets directly with the crafters. You can follow Audrey's travels and inspirations on instagram @THEPEOPLEOFSAND
“Descendent of Spanish settlers in North Africa, I was born and raised in Paris, France. After living in the US and London I moved to Dubai in 2005. I remembered missing interior styles and influences that I had grown up with. It was this constant need to find unique, crafty items that lead me to create THE PEOPLE OF SAND. The pieces I select are all handmade and bring that bohemian chic style to any interiors." Audrey, Founder & Creative Director.
"Traveling was always my passion and it allowed to me meet different people and cultures. This is where I get my inspirations from." Ildiko, Social Content Manager - Buyer
THE TEAM
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Audrey, Founder & Creative Director |
Ildiko, Social Media & Assistant Buyer |
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Yassine, Product Manager
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Naima, Head Weaver
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The biggest mistake we see is the rug being too small for the space. If you have a BIG room, select a BIG rug.
Tips:
If you have a small budget, spend it in the living room were you spend most your time.
Living Room
1. Measure sofa length.
2. Select carpet. If your sofa is 244cm length, select a carpet 244cm length or more. (for 3-seater we usually suggest 3x2meters)
Usually 2-seater sofas are 150-200cm, 3-seater sofas are 200-250cm.
If you have any questions, please don't hesitate to contact us. We are here to help.
Dining Room
We suggest to select a carpet that is about 60-70cm wider all round and in proportion to the table, accommodating chairs when people are seated.
If you have a table for 6 people, usually the standard size is: 285 x 145 cm. So select a carpet around that size or bigger.
Bedroom
We usually advise to select smaller carpets for that room.
How to choose the perfect size rug for your home
Looking at our collection of beni ourain & berber carpets but you are not sure about what size you should be going for? We made it simple for you. You can use our "top view" plans as a reference and read our best tips below.
The biggest mistake we see is the rug being too small for the space. If you have a big room, select a big rug.
We get asked often how to wash our signature berber wool rugs.
Moroccan wool rugs are the best investment you can make for your living for a few reasons. They are the softest carpets and they work with any style of home design.
PR Contact: contact us here for media kit and pictures
